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Special Promotions

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Special Promotions in DragonVale are opportunities Backflip Studios makes available to players for a limited time. These can include free gifts, discounted items in the market, or other special items. Sometimes the special promotions are only available for one App Store.


1st Anniversary

  • Free Gems Facebook Notification 2012
  • Free Gems Facebook Message 2012
  • Free Gems Facebook Message 2012

The first special promotion was when Backflip Studios gave every player 25 gems for free.

The special promotion happened in September 2012 for DragonVale's first anniversary.

Players who logged into their park between September 14 and September 17 instantly received the gems


Free Gift Dragon 2012

  • Gift Dragon Facebook Message 2012
  • Gift Dragon In-Game Notification 2012

The Gift Dragon was a free gift Backflip Studios gave its players in December 2012.

The special promotion happened between December 23, 2012 and December 25, 2012.

The Gift Dragon had a purchase price, selling price, and experience of zero during this time. To obtain the Gift Dragon, players had to go the dragons section of the market and buy it for 0 gems.

On December 26, 2012, the Gift Dragon changed from being free to being available for breeding or purchase.


Google Play Gem Discount

  • Google Play Gem Discount In-Game Notification 2013
  • Special Icon for Market Menu

For a short period, Backflip Studios offered a discounted price on gem purchases for Google Play customers.

The special promotion happened between June 20, 2013 and June 23, 2013.

It allowed players a 30% discount off all gem purchases.


Amber Dragon Limited Sale

  • Amber Dragon Facebook Notification 2013
  • Amber Dragon Facebook Message 2013
  • Amber Dragon Limited Sale In-Game Notification 2013
  • Amber Dragon "Sale" Notification 2013
  • Amber Dragon Last Call "Sale" Notification 2013

When the Amber Dragon was first released, Backflip Studios offered a discount on the dragon and egg pedestal if purchased through the market.

The special promotion happened between August 14, 2013 and August 19, 2013.

When the special promotion ended, the price for Amber Dragon rose from 150 gems to 1,500 gems, and the price of the egg pedestal rose from 30 gems to 115 gems.


One Hour Gem Discount

  • Pop-Up Message on the Loading Screen
  • Gems sub-section of Treasure section
  • Countdown Timer
  • Special Icon for Market menu
  • Special Icon for Treasure section

Backflip Studios issued a special promotion for some DragonVale players in August 2013.

The special promotion began August 22, 2013.

Upon opening their parks, a message on the loading screen notified players that they have been offered a discount. Upon choosing to view the offer, players were redirected to the gems sub-section of the treasure section of the market.

The limited time deal offered players a chance to buy 95 gems for a discounted price of $1.99.

The discounted price would only last one hour and had a countdown timer which started from the second the player viewed the deal in the market.

In addition to these messages Backflip Studios made special icons for the treasure section of the market menu, and the market button.


Redeem Codes

Redeem Codes were introduced to DragonVale on August 22, 2013.

This feature allow players to enter codes to gain special promotions.

More information about Redeem Codes can be found on the Social page.

Effective February 4, 2014, the Redeem Codes option was removed from the game.


2nd Anniversary

  • Free Gems Facebook Notification 2013
  • Free Gems Facebook Message 2013
  • Free Gems Push Notification 2013
  • Free Gems Notification 2013

Backflip Studios gave every player 25 gems for free.

The special promotion happened in September 2013 for DragonVale's second anniversary.

Players who logged into their park beginning September 13 received the promotion after entering "2years" into the Redeem Code Screen and following the steps to collect the gift.


Double Magic Weekend

  • Double Magic Weekend Facebook Notification 2013
  • Double Magic Weekend Facebook Message 2013
  • Double Magic Weekend In-Game Notification 2013

Backflip Studios made it possible to collect twice the amount of magic from completing tasks in the Light Magic Event and Dark Magic Event beginning at 00:00:00 (UTC) October 26, 2013 through 23:59:59 (UTC) October 27, 2013.

This gave players almost two complete days to get twice as much magic from participating in the event than usual.


Double Magic Weekend 2

  • Double Magic Weekend Facebook Notification 2013
  • Double Magic Weekend Facebook Message 2013
  • Second Double Magic Weekend In-Game Notification 2013

Backflip Studios made it possible to collect twice the amount of magic from completing tasks in the Light Magic Event and Dark Magic Event for a second time beginning at 16:20:00 (UTC) November 1, 2013 through 19:19:59 (UTC) November 4, 2013.

This gave players a little more than three complete days to get twice as much magic from participating in the event than usual.


One Hour Magic Discount

  • Pop-Up Message upon Game Loading
  • Magic Discount in Treasure section of Market (US Dollar)
  • Magic Discount in Treasure section of Market (Euro)
  • Countdown Timer
  • Special Icon for Market Menu
  • Special Icon for Treasure Section

Backflip Studios issued a special promotion for some DragonVale players in November 2013 near the end of the Dark Magic Event.

The special promotion began November 8, 2013 (UTC), and offered a three for the price of one opportunity.

Upon opening their parks, a message on the loading screen notified players that they have been offered a discount. Upon choosing to view the offer, players were redirected to the magic sub-section of the treasure section of the market.

The limited time promotion offered players one of the following opportunities depending on the park:

  • A chance to buy 3,000 magic for a discounted price of the usual 1,000 magic.
  • A chance to buy 1,500 magic for a discounted price of the usual 500 magic.
  • A chance to buy 450 magic for a discounted price of the usual 150 magic.

The discounted price would only last one hour and had a countdown timer which started from the second the player viewed the deal in the market.

In addition to these messages Backflip Studios reused the special icons for the treasure section of the market menu, and the market button.


Double Magic Weekend 3

  • Double Magic Weekend Facebook Notification 2013
  • Double Magic Weekend Facebook Message 2013

Backflip Studios made it possible to collect twice the amount of magic from completing tasks in the Light Magic Event and Dark Magic Event for a third time beginning approximately 23:00:00 (UTC) November 8, 2013 through part of November 11, 2013 (UTC).

This gave players between two and three days of time to get twice as much magic from participating in the event than usual.


Jet Dragon Limited Sale

  • Jet Dragon Facebook Notification 2013
  • Jet Dragon Facebook Message 2013
  • Jet Dragon Limited Sale In-Game Notification 2013
  • Pop-Up Message upon Game Loading
  • Jet Dragon Market Deal
  • Special Icon for Market Menu
  • Special Icon for Dragons section

When the Jet Dragon was first released, Backflip Studios offered a discount on the dragon and egg pedestal if purchased through the market.

The special promotion happened between November 14, 2013 and November 18, 2013.

When the special promotion ended, the price for Jet Dragon rose from 150 gems to 1,500 gems, and the price of the egg pedestal rose from 30 gems to 115 gems.


Thanksworthy Treat Bonus

  • Thanksworthy Treat Bonus Facebook Notification 2013
  • Thanksworthy Treat Bonus Facebook Message 2013
  • Thanksworthy Treat Bonus In-Game Notification
  • Thanksworthy Deals All Weekend Facebook Notification
  • Thanksworthy Deals In-Game Notification
  • Treat Bonus in Treasure section of Market (US Dollar)
  • Treat Bonus in Treasure section of Market (US Dollar)

This is the first special promotion as part of Thanksworthy Weekend.

Backflip Studios gave every player an opportunity to purchase 90% more treats than usual for the price in the market.

The special promotion happened between November 27, 2013 and December 2, 2013.


Thanksworthy Redeem Code

  • Thanksworthy Redeem Code In-Game Notification 2013
  • Thanksworthy Deals All Weekend Facebook Notification 2013
  • Thanksworthy Deals In-Game Notification 2013

This is the second special promotion as part of Thanksworthy Weekend.

Backflip Studios gave every player an opportunity to receive 15 gems by typing "Turkey" into the redeem code section of the Social Menu.

The special promotion was offered on November 28, 2013 and ended on December 2, 2013, but was available beginning on November 27, 2013.


Thanksworthy Platinum Dragon Discount

  • Platinum Dragon Dragon Deal
  • Platinum Dragon Deal Expired
  • Thanksworthy Deals All Weekend Facebook Notification 2013
  • Thanksworthy Deals In-Game Notification 2013
  • Special Icon for Market Menu
  • Special Icon for Dragon Section

This is the third special promotion as part of Thanksworthy Weekend.

The special promotion was on November 28, 2013 (UTC), and offered a limited 80% off discount.

Upon opening their parks, players were offered one hour to purchase the Platinum Dragon from the market for only 480 gems instead of the regular price of 2,400 gems.

The discounted price would only last one hour and had a countdown timer which started from the second the player viewed the deal in the market.

In addition to these messages Backflip Studios reused the special icons for the dragons section of the market menu, and the market button.


Thanksworthy Dragonsai Gifting Tree Discount

  • Dragonsai Gifting Tree Deal
  • Thanksworthy Deals All Weekend Facebook Notification 2013
  • Thanksworthy Deals In-Game Notification 2013
  • Special Icon for Market Menu
  • Special Icon for Building Section

This is the fourth special promotion as part of Thanksworthy Weekend.

The special promotion was on November 28, 2013 (UTC), and offered a limited 50% off discount.

Upon opening their parks, players were offered the opportunity to purchase the Dragonsai Gifting Tree from the market for only 50 gems instead of the regular price of 100 gems.

The discounted price would only last one hour and had a countdown timer which started from the second the player viewed the deal in the market.

In addition to these messages Backflip Studios reused the special icons for the buildings section of the market menu, and the market button.


Thanksworthy Gem Bonus

  • Thanksworthy Gem Bonus Facebook Notification
  • Thanksworthy Gem Bonus In-Game Notification
  • Thanksworthy Deals All Weekend Facebook Notification 2013
  • Thanksworthy Deals In-Game Notification 2013
  • Gem Bonus in Treasure section of Market (US Dollar)
  • Gem Bonus in Treasure section of Market (US Dollar)
  • Gem Bonus in Treasure section of Market (Euro)
  • Gem Bonus in Treasure section of Market (Euro)

This is the fifth special promotion as part of Thanksworthy Weekend.

Backflip Studios gave every player an opportunity to purchase 50% to 90% more gems than usual for the price in the market.

The special promotion began on November 28, 2013 and ended December 2, 2013.


Thanksworthy Epic Breeding Island Discount

  • Epic Breeding Island Deal
  • Thanksworthy Deals All Weekend Facebook Notification 2013
  • Thanksworthy Deals In-Game Notification 2013
  • Special Icon for Market Menu
  • Special Icon for Island Section

This is the sixth special promotion as part of Thanksworthy Weekend.

The special promotion was on November 29, 2013 (UTC), and offered a limited 48% off discount.

Upon opening their parks, players were offered the opportunity to purchase the Epic Breeding Island from the market for only 65 gems instead of the regular price of 125 gems.

The discounted price would only last one hour and had a countdown timer which started from the second the player viewed the deal in the market.

In addition to these messages Backflip Studios used a special icon for the island section of the market menu, and reused the special icon for the market button.


Thanksworthy Cyclops Dragon Discount

  • Cyclops Dragon Deal
  • Cyclops Dragon Market Deal
  • Thanksworthy Deals All Weekend Facebook Notification 2013
  • Thanksworthy Deals In-Game Notification 2013
  • Special Icon for Market Menu
  • Special Icon for Dragon Section

This is the seventh special promotion as part of Thanksworthy Weekend.

The special promotion was on November 29, 2013 (UTC), and offered a limited 80% off discount.

Upon opening their parks, players were offered one hour to purchase the Cyclops Dragon from the market for only 420 gems instead of the regular price of 2,100 gems.

The discounted price would only last one hour and had a countdown timer which started from the second the player viewed the deal in the market.

In addition to these messages Backflip Studios reused the special icons for the dragons section of the market menu, and the market button.


Thanksworthy Double Rainbow Dragon Discount

  • Double Rainbow Dragon Deal
  • Double Rainbow Dragon Market Deal
  • Thanksworthy Deals All Weekend Facebook Notification 2013
  • Thanksworthy Deals In-Game Notification 2013
  • Special Icon for Market Menu
  • Special Icon for Dragon Section

This is the eighth special promotion as part of Thanksworthy Weekend.

The special promotion was on November 30, 2013 (UTC), and offered a limited 80% off discount.

Upon opening their parks, players were offered one hour to purchase the Double Rainbow Dragon from the market for only 625 gems instead of the regular price of 3,125 gems.

The discounted price would only last one hour and had a countdown timer which started from the second the player viewed the deal in the market.

In addition to these messages Backflip Studios reused the special icons for the dragons section of the market menu, and the market button.


Thanksworthy Giant Habitat Discount

  • Giant Plant Habitat Deal
  • Giant Earth Habitat Deal
  • Giant Fire Habitat Deal
  • Giant Cold Habitat Deal
  • Giant Lightning Habitat Deal
  • Giant Water Habitat Deal
  • Giant Air Habitat Deal
  • Giant Metal Habitat Deal
  • Giant Light Habitat Deal
  • Giant Dark Habitat Deal
  • Thanksworthy Deals All Weekend Facebook Notification 2013
  • Thanksworthy Deals In-Game Notification 2013
  • Special Icon for Market Menu
  • Special Icon for Island Section

This is the ninth special promotion as part of Thanksworthy Weekend.

The special promotion was on November 30, 2013 (UTC), and offered a limited 52% off discount.

Upon opening their parks, players were offered the opportunity to purchase the Giant Habitats from the market for only 12 gems instead of the regular price of 25 gems.

The discounted price would only last one hour and had a countdown timer which started from the second the player viewed the deal in the market.

In addition to these messages Backflip Studios used a special icon for the habitat section of the market menu, and reused the special icon for the market button.


Thanksworthy Seasonal Dragon Discount

  • Seasonal Dragon Deal
  • Seasonal Dragon Market Deal
  • Thanksworthy Deals All Weekend Facebook Notification 2013
  • Thanksworthy Deals In-Game Notification 2013
  • Special Icon for Market Menu
  • Special Icon for Dragon Section

This is the tenth special promotion as part of Thanksworthy Weekend.

The special promotion was on December 1, 2013 (UTC), and offered a limited 80% off discount.

Upon opening their parks, players were offered one hour to purchase the Seasonal Dragon from the market for only 400 gems instead of the regular price of 2,000 gems.

The discounted price would only last one hour and had a countdown timer which started from the second the player viewed the deal in the market.

In addition to these messages Backflip Studios reused the special icons for the dragons section of the market menu, and the market button.


Thanksworthy Gold Olympus Dragon Discount

  • Gold Olympus Dragon Deal
  • Gold Olympus Dragon Market Deal
  • Thanksworthy Deals All Weekend Facebook Notification 2013
  • Thanksworthy Deals In-Game Notification 2013
  • Special Icon for Market Menu
  • Special Icon for Dragon Section

This is the eleventh special promotion as part of Thanksworthy Weekend.

The special promotion was on December 2, 2013 (UTC), and offered a limited 80% off discount.

Upon opening their parks, players were offered one hour to purchase the Gold Olympus Dragon from the market for only 450 gems instead of the regular price of 2,250 gems.

The discounted price would only last one hour and had a countdown timer which started from the second the player viewed the deal in the market.

In addition to these messages Backflip Studios reused the special icons for the dragons section of the market menu, and the market button.


Holiday Gem Bonus Event

  • Holiday Gem Bonus In-Game Notification

The special promotion happened between December 24, 2013 and December 26, 2013.

Backflip Studios gave every player an opportunity to purchase 40% to 90% more gems than usual for the price in the market.

The gem bonus depended on the quantity of gems being purchased. The least expensive bundle had a 40% bonus, and the largest bundle had a 90% bonus.


Free Gift Dragon 2013

  • Gift Dragon In-Game Notification 2013
  • Pop-Up Message upon Game Loading

The Gift Dragon was a free gift Backflip Studios gave its players in December 2013.

The special promotion happened beginning on December 24, 2013.

The Gift Dragon was given as a gift through the Social menu by Backflip to every player. The dragon goes immiedately to incubation.

Additional Gift Dragons can be bred or purchased through the market.


One Hour Bag of Gems Bonus

  • Bag of Gems Bonus Deal
  • Countdown Timer
  • Special Icon for Market menu
  • Special Icon for Treasure section

Backflip Studios issued a special promotion for DragonVale players on February 28, 2014.

Upon opening their parks, a message on the loading screen notified players that they have been offered a discount. Upon choosing to view the offer, players were redirected to the gems sub-section of the treasure section of the market.

The limited time deal offered players a chance to buy a bag of gems with 137 more gems than usual.

This allowed players a chance to get 412 gems for $9.99 (or £6.99 or €8.99) instead of the regular 275 gems for this price.

The discounted price would only last one hour and had a countdown timer which started from the second the player viewed the deal in the market.

In addition to these messages Backflip Studios made special icons for the treasure section of the market menu, and the market button.


Lapis Dragon Limited Sale

  • Lapis Dragon Limited Sale In-Game Notification 2014
  • Pop-Up Message upon Game Loading
  • Lapis Dragon Deal
  • Lapis Dragon Market Deal
  • Special Icon for Market Menu
  • Special Icon for Dragons section

When the Lapis Dragon was first released, Backflip Studios offered a discount on the dragon if purchased through the market.

The special promotion happened between March 6, 2014 and March 10, 2014.

When the special promotion ended, the price for Lapis Dragon rose from 150 gems to 1,500 gems.


Diamond Dragon Limited Sale

  • Pop-Up Message upon Game Loading
  • Diamond Dragon Deal
  • Diamond Dragon Market Deal
  • Special Icon for Market Menu
  • Special Icon for Dragons section

When the Diamond Dragon was released on April 2014, Backflip Studios offered a 90% discount on the dragon if purchased through the market.

The special promotion happened between April 1, 2014 and April 7, 2014.

When the special promotion ended, the price for Diamond Dragon rose from 175 gems to 1,750 gems.


Notes



Dragons Heart Purpleeggbutton Buildings Island Habitatsbutton Decorations WhiteSocialIcon
Dragons Breeding Eggs Buildings Islands Habitats Decorations Friends
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